Last month we turned up an interesting piece from EEO and 
Executive Consultant at Inquentia Group Elisabet Lagerstedt on “Why Your Company Needs a Resident Futurist.” It is refreshing to see someone blogging for a leading international business school to propose this, although it is clearly early in her discovery journey of our field.
An enjoyable perspective, Lagerstedt looks back more than twenty years to her college days, recalling an unnamed futurist speaker emphasizing deep futures research and connectivity. This unnamed futurist reportedly got her mind moving toward the future. Lagerstedt, emphasizing futuring and megatrends, recognizes the futurist profession and references the World Future Society and the Inquentia Trend Report . She focuses on very basic megatrends, including digital society, aging population, urbanization, global growth, and sustainability. Again, good to see the recognition spreading and we can hope that it will continue to spread and mature. — Will Williamson
About Futurists in Media: The Houston Foresight program is tracking, collecting and analyzing mentions of futurists in the media in order to gather evidence for how we are being talked about in order to inform a potential strategic response.
